OneRepublic - Love Runs Out

This is the original video for the song i intend to do for my coursework portfolio. I personally do not think it gives the song the justice it deserves because there is no narrative, making it an abstract music video. The conventions do follow the genre of the song. for example the editing in the video does match the song in most parts but in certain parts when the beat becomes much faster, (2:50) essentially the chorus of the song, the editing still stays at the slow pace as the rest of the song whereas i would use editing to create much faster edits to make the video develop and become much more interesting for the watcher. It does follow some conventions though. The main artist is lip-syncing to the song for all of the song, there is backing-dancers, the mise-en-scene does follow the genre but more vibrant colours could be used to make the video have a statement. The lyrics of the song are about time running out on love in a relationship and how you have to do things in the moment or atleast that is what it coveys to me. The mise-en-scene is really quite strange for what the video is actually about because there is african children and tribe people playing the guitar whilst the main artists are tapping a tamberine or banging a drum. This would be an abstract video, whereas i am going to create a narrative for the video aswell as having abstract ideas also.